At STÄRKE, we are committed to bringing a change in people's lives and we start by engaging with thousands of hardworking and independent women who work in women's beauty salons, which are an integral part of the African urban and semi-urban society.
There are two key programs which are in different stages of finalization targeted to be launched by mid-2019. The clear aim of both the programs is to make life better for the poor and the needy women making their livelihood in the beauty salons segment.
The first program entails enrolling needy or poor salon workers into a training program where they get to brush up, improve and update their professional skills by free training and orientation by professional beauty trainers. The training camps take place every 3 months and can accommodate and an average of 50 women with an attempt to offer places to new women in every camp.
In the second program which will also be launched during the same time and runs almost concurrently with the training program, aims to adopt and financial aid a few beauty salons run by needy women workers, and convert them into model saloons. We aim to provide free basic equipment, supplies, refresh the decor and uplift the image of the salons as well as of the workers engaged in them.
Watch this space for updates on progress & implementation.